CMIS 4000 - New Ventures in Creative Media

3 Credit Hours
Description
Introduction to methods in creative problem solving, innovation, and human-centered design thinking. Ideation models will be applied to conceptualize creative media technologies, business models, and content as potential business ventures. Identification of the needs and desires of audiences and customers will be obtained by observation and interview techniques. Through collaborative and individual projects, students will create multiple concept documents that will be used to test the opportunities and needs they have identified.