ENI 4350 - Technology for Entrepreneurs

3 Credit Hours
Prerequisites: Must meet RCB Area-F prerequisites (or BUSA 3090 and ENI 3101 for non-BBA majors).
Description
Advances in information and communication technology and the proliferation of business support services available online (In the cloud) are reshaping the entrepreneurial landscape. Technology is enabling entrepreneurs to reach new customers, manage their operations, and offer products and services that previously required long lead times and significant start-up capital. These digital tools are increasing entrepreneurs’ ability to experiment, quickly test new ideas, and adapt their business to changing market forces. Entrepreneurs must be able to leverage these digital tools in a way that can make their businesses stand out from other firms, all of which have access to these same tools. This class teaches how to use these technologies to effectively start and manage a business.