May 18, 2024  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

JOUR 4770 - Media Management and Marketing


3 Credit Hours
Prerequisites: Jour 3060 with a C or higher. Only students who have met the Journalism Major Eligibility Requirements may enroll in this course without department approval.
Description
Planning, organizing, coordinating, controlling, and marketing media entities.