Dec 16, 2025  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

MK 4331 - Key Account Sales Skills and Techniques


3 Credit Hours
Prerequisites: MK 4330.
Requirements: Must meet RCB upper division course requirements and 45 semester hours.

Description
In today’s sales environment, more and more organizations are adopting a “team selling” model for key and strategic accounts. This course is designed to help students develop the knowledge and skill sets necessary to be successful in a sales environment which features selling to more upper-level managers in an organization; working in a team environment; and beginning to develop sales management skills which will enhance their careers.