ENI 3502E - AI in the Creative Industries: The Business and the Art

3 Credit Hours

Pre/Corequisites: Prerequisites: None.
Description
Requirements: Requirements: Must meet RCB upper division course requirements and 45 semester hours.Cross-Listing: CMIS 4914.This interdisciplinary, hands-on course explores how artificial intelligence is transforming the creativeindustries from both artistic and entrepreneurial perspectives. Students from business and creativemedia backgrounds will engage in lectures, labs, case studies, and hands-on projects to explore howAI tools are reshaping creative production, audience engagement, intellectual property, and businessmodels. Each student will design an AI-enabled creative venture, articulate its business logic, andpresent it as a final pitch during exam week. Throughout the semester, students will produceAI-generated films, music, images, advertisements, and applications while analyzing their commercial,cultural, and ethical implications.