BUSA 6090 - Principles of Entrepreneurship

3 Credit Hours
Requirements: Requirements: Must meet RCB upper division course requirements minimum GPA of 2.8 and 45 credit hours.

Description
The purpose of this course is to familiarize the non-business student with the terminology, key principles, concepts, and methods of contemporary entrepreneurship and supporting business disciplines. The course is not intended to replace more in-depth studies in these disciplines, but rather to jump-start such studies for students with little or no background in business. For practicality, the course is designed around a process-driven perspective of entrepreneurship - 1) discover profitable opportunities, 2) evaluate the viability of an opportunity, 3) develop strategies to exploit an opportunity, and 4) plan for successful execution. This course prepares non-business students to take other available courses at the Robinson College of Business and well as its entrepreneurship courses.