COMM 6156 - Media Entrepreneurship

4 Credit Hours
Description
Students will develop or continue to develop a media business through an intensive semester long curriculum structured as an incubator/accelerator. Students will learn how to choose a brand name, decide whether to form an LLC or not, what are tax implications of owning my own business, how to market the brand, what to charge, how to promote the services to corporate and private companies, and many other topics that will help students build a foundation towards owning their own business.