Media Entrepreneurship, B.I.S.

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Return to: 3215 Creative Media Industries Institute

The interdisciplinary major concentration in Media Entrepreneurship prepares students for entry into a changing media environment with an understanding of current business dynamics and opportunities. Students will gain grounding in the skills they need to start their own businesses and to bring innovative and entrepreneurial thinking to traditional media organizations. Throughout the program, students will examine organizational culture, emerging and traditional business models, opportunities and challenges presented by the start-up climate, and will discuss how to leverage digital media tools in an entrepreneurial context.

Degree Requirements

Please refer to the Bachelor of Interdisciplinary Studies College Degree Requirements of this catalog for academic regulations for this program.

Students must complete coursework in at least three disciplines (defined by course prefixes) in Area G and in at least two disciplines in Area H. Areas G and H should be constructed so that students take courses in distinct disciplines in each area (with some overlap expected); that is, the same prefix should not predominate in both Area G and H.

In addition to the Program Degree Requirements, students must fulfill the College of Arts and Sciences Degree Requirements (see College Degree Requirements ) and the University Degree Requirements (see 1400 University Degree Requirements and Graduation ).

University Grade-Point Average and Grade Requirements

Georgia State University undergraduate students must achieve an overall institutional grade-point average of 2.0 and a major GPA of 2.0 in Areas G and H to receive a bachelor’s degree from the university. Grades of C- can be used to satisfy graduation requirements. However, some courses have prerequisites that require a grade of C or higher. (See 1460 GPA Requirement for additional information.)

Area F: Courses Appropriate to the Major (18 Hours)

Many of the courses listed above are required prerequisites for Media Entrepreneurship BIS courses in Area G and H. Students should select Area F courses in consultation with a BIS advisor.

World language at the 1002 level or above 3 Hours

Elective Courses

Select additional elective courses from the following to complete 18 hours in Area F

ACCT 2101 - Principles of Accounting I 3 Credit Hours
ACCT 2102 - Principles of Accounting II 3 Credit Hours
ART 1010 - Drawing I 3 Credit Hours
ART 1020 - Two-Dimensional Design 3 Credit Hours
CIS 2010 - Introduction to Information Systems 3 Credit Hours
CMIS 2100 - Introduction to Games Industries 3 Credit Hours
ECON 2105 - Principles of Macroeconomics 3 Credit Hours
ECON 2106 - Principles of Microeconomics 3 Credit Hours
FLME 1010 - Film Aesthetics and Analysis 3 Credit Hours
FLME 2700 - History of the Motion Pictures 3 Credit Hours
JOUR 1000 - Introduction to Mass Communication 3 Credit Hours
JOUR 1010 - Basic News Writing 3 Credit Hours
JOUR 2500 - Foundations of Media Research 3 Credit Hours
MATH 1401 - Elementary Statistics 3 Credit Hours
MATH 1113 - Precalculus 3 Credit Hours
MUS 1430 - Fundamentals of Music Theory 3 Credit Hours
MUS 1440 - Theory I 3 Credit Hours
MUS 1540 - Aural Skills I 1 Credit Hours
MUS 2440 - Theory III 3 Credit Hours
THEA 2210 - Beginning Acting 3 Credit Hours

Area G: Area of Concentration (27-33 Hours)

Students must complete coursework in at least three disciplines (defined by course prefixes) in Area G.

Required courses (9 Hours)

BUSA 3090 - Survey of Business Principles for Non-Business Students 3 Credit Hours
ENI 3101 - Entrepreneurial Thinking for Startups 3 Credit Hours

Select one course to fulfill the Critical Thinking Through Writing (CTW) requirement

CMIS 4910 - Special Topics in Creative Media CTW 3 Credit Hours
JOUR 4800 - Media, Ethics & Society-CTW 3 Credit Hours
Directed Readings-CTW course (number 4995 in multiple subjects)

Area H Allied Field (15-21 Hours)

Students must complete coursework in at least two disciplines (defined by course prefixes) in Area H.

All courses taken in Area H must be approved by the faculty program coordinator. Courses cannot count in both Area G and Area H.

BCOM 3950 - Business Communication and Professional Development 3 Credit Hours
BUSA 3000 - Globalization and Business Practice-CTW 3 Credit Hours
CIS 3260 - Introduction to Programming 3 Credit Hours
CIS 3730 - Database Management Systems 3 Credit Hours
CIS 4120 - Defining and Innovating Business Processes 3 Credit Hours
CMIS 3150 - Game Development I 4 Credit Hours
CMIS 4000 - New Ventures in Creative Media 3 Credit Hours
CMIS 4010 - Media Business Development 3 Credit Hours
CMIS 4030 - Managing the Creative Enterprise 3 Credit Hours
CMIS 4050 - Producing for Television 3 Credit Hours
CMIS 4060 - Designing Immersive Media Experiences 4 Credit Hours
CMIS 4100 - Game Design I 4 Credit Hours
CMIS 4120 - Game Development II 4 Credit Hours
CMIS 4140 - 3D Modeling and Graphics 4 Credit Hours
CMIS 4160 - 3D Animation and Motion Graphics 4 Credit Hours
CMIS 4180 - Visual Effects for Games 3 Credit Hours
CMIS 4870 - Honors Thesis I 1 to 6 Credit Hours
CMIS 4880 - Honors Thesis II 1 to 6 Credit Hours
CMIS 4914 - Special Topics in Media/Arts Entrepreneurship 3 Credit Hours
CMIS 4915 - Special Topics in Advanced Technology Content Production 3 to 4 Credit Hours
CMIS 4980 - Internship 1 to 6 Credit Hours
ENGL 3110 - Technical Writing 3 Credit Hours
ENGL 3120 - Digital Writing and Publishing 3 Credit Hours
ENGL 3130 - Business Writing 3 Credit Hours
ENGL 3135 - Visual Rhetoric 3 Credit Hours
ENI 3102 - Product-Service Design for New Ventures 3 Credit Hours
ENI 3103 - Business Model Validation 3 Credit Hours
ENI 4100 - From Startup to Growth Company 3 Credit Hours
FLME 3100 - TV Practicum 1 to 4 Credit Hours
FLME 3115 - Screenwriting & Visualization for the Short Film/Video 3 Credit Hours
FLME 3300 - Dramatic Writing for Stage and Screen 3 Credit Hours
FLME 4000 - Acting/Directing for the Camera 4 Credit Hours
FLME 4120 - Production I 3 Credit Hours
FLME 4156 - Media Entrepreneurship 4 Credit Hours
FLME 4310 - Feature Screenwriting I 3 Credit Hours
FLME 4320 - Feature Screenwriting II 3 Credit Hours
FLME 4800 - Media Industries 3 Credit Hours
GRD 3000 - Introduction to Graphic Design 3 Credit Hours
GRD 3200 - Intermediate Graphic Design 3 Credit Hours
GRD 3300 - Illustration: Concepts through Images 3 Credit Hours
GRD 4100 - Print and Editorial Design 3 Credit Hours
GRD 4310 - Interactive Design 3 Credit Hours
GRD 4350 - Graphic Design through Advertising 3 Credit Hours
GRD 4400 - Motion Design and Time-Based Media 3 Credit Hours
JOUR 3060 - Communication Law and Regulation 3 Credit Hours
JOUR 3500 - Public Relation Techniques 3 Credit Hours
JOUR 3900 - Digital Journalism 3 Credit Hours
JOUR 4500 - Visual Communication 3 Credit Hours
JOUR 4540 - Public Relations Campaigns 3 Credit Hours
JOUR 4610 - Applied Graphic Communication 3 Credit Hours
JOUR 4770 - Media Management and Marketing 3 Credit Hours
JOUR 4900 - Selected Topics 1 to 4 Credit Hours
LGLS 3020 - Introduction to the Law 3 Credit Hours
LGLS 4050 - Legal Transactions and Risk 3 Credit Hours
LGLS 4060 - Internet Law 3 Credit Hours
MGT 3400 - Managing People in Organizations 3 Credit Hours
MGT 4430 - Negotiation 3 Credit Hours (BIS students have only BUSA 3090 as prereq with consent of instructor.)
MK 3010 - Marketing Management 3 Credit Hours
MK 4100 - Buyer Behavior 3 Credit Hours
MK 4200 - Marketing Research 3 Credit Hours
MK 4305 - Social Media Marketing 3 Credit Hours
MK 4330 - Principles of Professional Sales 3 Credit Hours
MK 4620 - Product Management 3 Credit Hours
MK 4850 - Marketing for Entrepreneurs 3 Credit Hours
MTM 3010 - Introduction to the Music Industry 3 Credit Hours
MTM 3020 - Promotion of Recorded Music 3 Credit Hours
MTM 3030 - Music Marketing and Global Distribution 3 Credit Hours
MTM 3050 - Legal Aspects of the Music Industry 3 Credit Hours
MTM 3120 - Digital Audio Technology and Recording Techniques 3 Credit Hours
MTM 3300 - Copyright and Music Publishing 3 Credit Hours
MTM 3440 - Entrepreneurship in the Music Industry 3 Credit Hours
MTM 3450 - Artist Representation 3 Credit Hours
MUS 4730 - Computer Applications in Music 2 Credit Hours
MUS 4981 - Computer Music 3 Credit Hours
PHOT 3030 - Digital Photography 4 Credit Hours
PHOT 3200 - Color and Light 4 Credit Hours
PHOT 3300 - Studio Lighting & Large Format 4 Credit Hours
SCOM 4500 - Visual Communication 3 Credit Hours
THEA 3300 - Dramatic Writing for Stage and Screen 3 Credit Hours
THEA 4000 - Acting/Directing for the Camera 4 Credit Hours